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Put your business on the map

Say thankyou to your local community with Blue Light Card. Join thousands of other independent local businesses to bring more customers through the door, while giving back to over 6 million frontline workers from NHS, Social Care, Fire, Police, Armed Forces, Teaching Community and more

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6M+Members ready to shop
10kBusiness partners
FreeTo list
MinutesTo go live

Everything you need to grow your business

Finding new customers takes time, and most marketing costs more than it should. Blue Light Card connects you directly with 6 million members who are already looking for local places to shop, eat, and visit.

Appear on the Blue Light Card map and help nearby members find your business.

Increase your customer base. A great offer keeps members coming back, and bringing their friends!

Your Business Hub keeps everything in one place. Update your offer, refresh your details and upload your logo whenever you need to.

Check if you're Eligible

Not sure if BLC Near You is right for your business? Answer three quick questions to find out.

Step 1 of 1

Does your business have a physical location where Blue Light Card members can visit and redeem an offer in person?

Become a Partner in 3 Steps

  1. Sign up

    1. Sign up

    Set up your account and business profile.

  2. Create an Offer

    2. Create an Offer

    Add an offer that gives Blue Light Card members a reason to visit

  3. Appear on the Map

    3. Appear on the Map

    Go live on the Blue Light Card Near You Map, ready for nearby members to find you.

Creating a good listing

A strong listing does the work for you. Good photos, clear details, and a simple offer are all it takes to get members through your door.

Make it easy for customers to understand what they're getting and how to redeem it.

An accurate listing helps customers trust your business and makes it easier for them to choose you.

Fresh offers give members another reason to visit. Add seasonal promotions or multiple offers to showcase different products and encourage repeat visits throughout the year.

FAQs & Help Center

It's free to join Blue Light Card Near You! All we ask is that you provide a genuine exclusive offer for our members that represents a better deal than your standard prices.

Blue Light Card Near You is open to independent local businesses. We don't accept listings that promote gambling or tobacco, or businesses regulated by the Financial Conduct Authority, Care Quality Commission, Gambling Commission or General Pharmaceutical Council. Online-only businesses are also not eligible at this time.

Please see our Business Eligibility page for the full eligibility criteria, including details of any exceptions.

It's a great time to join as a local Blue Light Card partner. Once registered, you will receive an email to verify your account and create your first offer.

Once you've signed up:

  • Your offer will be available for Blue Light Card members to find and use
  • You'll be able to update your offer and business details at any time through the Business Hub

We also have a Local Partner Help Centre with guidance on common questions, and our team is always here if you need support.

Your offer will appear in the Offers Near You section of the Blue Light Card app when a member is within approximately 20 miles of your business location. Please note that Near You offers appear in the app only - they are not currently shown on the Blue Light Card website.

Members search by location or postcode to find offers near them. Offers cannot currently be searched for by business name.

When a member selects your business they will see your business profile, your offer details, your terms and conditions, and your offer expiry date. Keeping your offer clear and up to date will help members understand and use your promotio

Simply check that they have a valid Blue Light Card. Members receive a new card every two years with an expiry date printed clearly on the front. If they don't have their physical card with them, they can show you a digital version on the Blue Light Card app.

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Ready to put your business on the map?

Thousands of businesses are already reaching Blue Light Card members near them. Yours could be next.

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Put your business on the map
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