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Discounts for New Parents with Blue Light Card

Becoming a parent is one of life’s biggest milestones and it often comes with extra costs. From baby essentials and clothing to family days out, Blue Light Card helps new parents working in the NHS, emergency services, social care, teaching and the armed forces save money where it matters most.

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Why New Parents Choose Blue Light Card

Blue Light Card – Parenting Discounts
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Exclusive baby & parenting discounts

Save on leading retailers for prams, car seats, toys and clothing.

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Everyday essentials made affordable

Cut costs on groceries, household items and health products.

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Family experiences for less

Enjoy discounts on days out, holidays and entertainment as your little one grows.

Trusted by over 4 million members

Blue Light Card has supported NHS staff, teachers and frontline workers for over a decade.

Baby essentials

Everything from prams and car seats to comfortable cots

Mamas & Papas

Kiddies Kingdom

JoJo Maman Bébé

Ickle Bubba

mybabiie

Chicco

Baby clothing

Ensure your baby is as cute as they are comfortable

TU Clothing

Natural Baby Shower

My 1st Years

Millie & Ralph

Matalan

Frugi

Everyday spending

For the weekly shop and more

Tesco

Sainsbury's

ASDA

Iceland

Co-op Food

Waitrose

Home & DIY

Prepping your home for the new arrival

The Range

Online Home Shop

Currys

Lick

Ruggable

Shark

Days out

Entertaining days for the whole family

London Zoo

Twycross Zoo

West Midlands Safari Park

LEGOLAND® Windsor Resort

Tiqets

Sea Life Centres

Pampering for mum

Make space for yourself and make it count

Spabreaks.com

PURE Spa & Beauty

The Body Shop

Charlotte Tilbury

Sephora

Treats for dad

Find time for yourself

ODEON

Cineworld

ATG Tickets

Virgin Experience Days

Naked Wines

Starbucks

FAQs

Who can access these new parent discounts?

Blue Light Card discounts are available to eligible NHS staff, teachers, social workers, police, firefighters, armed forces personnel and other frontline workers. Membership is required to redeem offers. Find out if you are eligible here.

How do I apply for a Blue Light Card?

You can apply for a Blue Light Card via our website. You will then be prompted to begin your application. Find out if you are eligible here.

You can apply for a Blue Light Card via our app by selecting the option to 'Sign up now'. You will then be prompted to begin your application. Find out if you are eligible here.

What ID do I need to provide?

The quickest and easiest way to confirm your eligibility is adding and verifying your NHS work email address during the application. If this doesn't work, we'll need to see one of the below matching the name on your Blue Light Card account.

Approved forms of ID:

Work ID card/NHS smart card showing:

  • Name
  • NHS, hospice or employer working in partnership with the NHS

Payslip showing:

  • Name
  • NHS, hospice or employer working in partnership with the NHS
  • Dated within 3 months
  • Self-employed GPs can provide an invoice showing name and practice

Reasons why your ID might be declined:

  • The name on your ID card/payslip doesn't match your account
  • Your payslip did not show a date from within the last 3 months
  • The team were unable to find affiliation to the NHS from your ID card/payslip
What happens to the ID document(s) that I provide?

We only use the photo of your ID document(s) for the purpose of confirming your eligibility for a Blue Light Card. Once it's been reviewed by a member of the team, it gets deleted from our system.

For further information about the data that we collect, please refer to our Privacy Policy.

How long will it take to review my application?

If you've uploaded a photo of your work ID, we aim to have reviewed this within 72 working hours (Monday-Friday), but often sooner.

Once we've reviewed the ID, you'll receive an email to confirm if the work ID has been approved or declined.

If you've not received an email or any update to your application, please check the My Card section of your account for the latest update on your application and any outstanding actions that you need to take.

Once your application has been completed, you will be able to access offers the following day.

Can I use my digital card to use high street offers?

You can present your digital card in high street stores to use our offers however, it is to the company's discretion if they wish to see a physical Blue Light Card instead.

Where can I use Blue Light Card?

Each offer description will state the type of offer, e.g. high street offer or online offer. Refer to the individual offer page and it's terms and conditions for more information on how the offer needs to be redeemed.

What types of products can I save on for my baby or child?

Members can access discounts on prams, car seats, clothing, toys, nursery furniture, feeding essentials, and more from leading retailers.

Are the discounts available online, in-store, or both?

Many offers can be redeemed both online and in-store. Some partners may have online-only promotions, so always check the terms of each offer.

Can I use Blue Light Card discounts for family experiences?

Yes! Members can save on days out, attractions, holidays and entertainment suitable for new parents and their children.

We are Blue Light Card

Becoming a parent is an exciting journey, but it also comes with new expenses. From nursery essentials and prams to clothing and toys, costs can quickly add up! With Blue Light Card, eligible NHS staff, teachers, social workers, armed forces personne, and other frontline workers can access exclusive discounts on leading retailers, helping you stretch your budget further.

Beyond the everyday essentials, Blue Light Card offers savings on family experiences, from days out and entertainment to holidays and special treats. Whether it’s making your home nursery-ready, stocking up on groceries and baby products, or planning memorable family outings, your membership ensures you can invest in your family while keeping more money in your pocket.

Sign up today!

*Average savings figure based on all affiliate transactions (Jan – Dec 24) applied across combined categories. Blended discount rate applied per partner brand.

**Applying a 3.5% discount rate available through our Voucher Shop (selected grocers) against an average weekly grocery spend of £112 based on a survey of 800,000 BLC Members - February 2025).